When should you send a card to a first-time client?

Sending a card to a first-time client after their first visit is an excellent practice because it helps establish a positive relationship right from the beginning. This gesture acts as a follow-up, showing the client that you appreciate their business and are invested in their experience. It conveys gratitude for their patronage and reinforces their decision to choose your services.

This timing is crucial as it allows you to express your appreciation while their visit is still fresh in their mind, potentially increasing the likelihood of them returning and becoming a loyal client. It also opens the door for further communication, whether to seek feedback about their experience or to inform them about upcoming promotions, services, or special offers that might be relevant to them.

Acknowledging clients promptly helps foster a welcoming atmosphere and encourages ongoing engagement, ultimately enhancing client satisfaction and loyalty.